Sarah HeglandApr 6, 20216 minThe Phone Has Been Ringing Off the Hook! What’s Worked and What Hasn’tInsights on what's worked and what hasn't in growing a small design-build business
Sarah HeglandDec 10, 20203 minTrue Queens Serve Their PeopleThe age of power *over* is giving way to the age of power *with*.
Sarah HeglandMay 21, 20203 minBecoming a WayfinderWayfinders are good at tuning out the outer noise, quieting their minds, and listening to their own hearts to find new paths forward.
Sarah HeglandMar 30, 20202 minHow to Tell Great Stories in Challenging TimesCompassion, clarity, and resourcefulness are far more useful than fear during these times.
Sarah HeglandMar 3, 20203 minPouting is Not Attractive: Cultivating Healthy Relationships with Your CustomersFriends, marketing is changing. We’ve got to shift our strategy from objectifying consumers to really, genuinely loving them.
Sarah HeglandJan 14, 20203 minSeven Books to Sharpen Your Storytelling GameLooking for inspiration on your business’s storytelling? Here are some excellent books that I often recommend to people:
Sarah HeglandJan 6, 20204 minSix Ways to Tell the Truth in Your MarketingCan you feel the collective hunger for truth these days? Let us find ways to speak and honor truth in our marketing and communications.
Sarah HeglandDec 16, 20192 minHow Did This Email Inspire Me to Donate?I felt empowered and genuinely helpful when I donated, confident that my money was going to a good place. Here's what they wrote.
Sarah HeglandDec 11, 20193 minThe Case Against PersuasionPersuasion is the basis of 99% of marketing and sales strategy. Why you should be aiming for inspiration instead.
Sarah HeglandDec 4, 20193 minHolistic Marketing for an Introverted MusicianLet's find ways of promoting your work that aren't deeply uncomfortable for you.
Sarah HeglandDec 2, 20192 minHolistic Marketing vs. Conventional MarketingLooking at the whole picture helps us find creative and effective solutions to the problems in front of us.