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    The Phone Has Been Ringing Off the Hook! What’s Worked and What Hasn’t
    Sarah Hegland
    • Apr 6, 2021
    • 6 min

    The Phone Has Been Ringing Off the Hook! What’s Worked and What Hasn’t

    Insights on what's worked and what hasn't in growing a small design-build business
    True Queens Serve Their People
    Sarah Hegland
    • Dec 10, 2020
    • 3 min

    True Queens Serve Their People

    The age of power *over* is giving way to the age of power *with*.
    Becoming a Wayfinder
    Sarah Hegland
    • May 21, 2020
    • 3 min

    Becoming a Wayfinder

    Wayfinders are good at tuning out the outer noise, quieting their minds, and listening to their own hearts to find new paths forward.
    How to Tell Great Stories in Challenging Times
    Sarah Hegland
    • Mar 30, 2020
    • 2 min

    How to Tell Great Stories in Challenging Times

    Compassion, clarity, and resourcefulness are far more useful than fear during these times.
    Pouting is Not Attractive: Cultivating Healthy Relationships with Your Customers
    Sarah Hegland
    • Mar 3, 2020
    • 3 min

    Pouting is Not Attractive: Cultivating Healthy Relationships with Your Customers

    Friends, marketing is changing. We’ve got to shift our strategy from objectifying consumers to really, genuinely loving them.
    Seven Books to Sharpen Your Storytelling Game
    Sarah Hegland
    • Jan 14, 2020
    • 3 min

    Seven Books to Sharpen Your Storytelling Game

    Looking for inspiration on your business’s storytelling? Here are some excellent books that I often recommend to people:
    Six Ways to Tell the Truth in Your Marketing
    Sarah Hegland
    • Jan 6, 2020
    • 4 min

    Six Ways to Tell the Truth in Your Marketing

    Can you feel the collective hunger for truth these days? Let us find ways to speak and honor truth in our marketing and communications.
    How Did This Email Inspire Me to Donate?
    Sarah Hegland
    • Dec 16, 2019
    • 2 min

    How Did This Email Inspire Me to Donate?

    I felt empowered and genuinely helpful when I donated, confident that my money was going to a good place. Here's what they wrote.
    The Case Against Persuasion
    Sarah Hegland
    • Dec 11, 2019
    • 3 min

    The Case Against Persuasion

    Persuasion is the basis of 99% of marketing and sales strategy. Why you should be aiming for inspiration instead.
    Holistic Marketing for an Introverted Musician
    Sarah Hegland
    • Dec 4, 2019
    • 3 min

    Holistic Marketing for an Introverted Musician

    Let's find ways of promoting your work that aren't deeply uncomfortable for you.
    Holistic Marketing vs. Conventional Marketing
    Sarah Hegland
    • Dec 2, 2019
    • 2 min

    Holistic Marketing vs. Conventional Marketing

    Looking at the whole picture helps us find creative and effective solutions to the problems in front of us.

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